Declare Mass Communication as Your Major

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Katie Taylor

Have you ever heard of “Got Milk”, “Eat More Chicken”, or “Taste The Rainbow?” You probably know exactly what the brand and product each is associated with. Ever wanted to come up with something catchy on your own? How about filming a remembered commercial, or working on public relations campaigns? Do you find an interest associated with Photoshop, publication design, journalism, and media? These are all aspects of mass communication.
If your major is undeclared or is listed as general studies you should consider enrolling in mass communication. With this degree you can achieve a lot. One can take many different routes for a career path. Below are some areas of interest broke down into the different opportunities that await after completion of your degree in Mass Communication from A&M-Texarkana.

PUBLIC RELATIONS
• Media Relations
• PR departments for corporations
• PR for non-profit corporations
• Advertising or PR agencies
• Lobbyist

MEDIA PRODUCTION
• Reporter
• Editor
• Sports blogger
• Editorialist
• Documentarian
• Filmmaker
• Graphic designer
•
MEDIA STUDIES
• Media critic
• Producer
• Director
• Screenwriter
• Editor

With those areas of opportunity in sight, these are the classes offered in the mass communication curriculum.
A&M-Texarkana Mass Communication Curriculum (2013-2014)
CORE CLASSES:
COMM 1307: INTRODUCTION TO MASS COMMUNICATION
MCOM 300: MASS COMMUNICATION THEORY
MCOM 305: MEDIA LAW AND ETHICS
MCOM 490: INTERNSHIP IN MASS COMMUNICATION
MCOM 491: MASS COMMUNICATION RESEARCH
ENGLISH 320: UNDERSTANDING GRAMMAR
SPCH 1315: PUBLIC SPEAKING I
3 TRACKS, EACH CONSISTING OF FOUR CLASSES (TWO LOWER DIVISION, TWO UPPER DIVISION EACH).
TRACK ONE: PUBLIC RELATIONS
MCOM 2340: INTRODUCTION TO PUBLIC RELATIONS
MCOM 2350: PRINCIPLES OF ADVERTISING
MCOM 420: CASE STUDIES IN ADVERTISING
MCOM 430: PUBLIC RELATIONS CAMPAIGNS
TRACK TWO: MEDIA PRODUCTION
MCOM 2330: INTRODUCTION TO MEDIA PRODUCTION
MCOM 2360: PUBLICATION DESIGN AND PRODUCTION
MCOM 310: ADVANCED WRITING FOR MASS MEDIA
MCOM 417: ADVANCED NEW MEDIA PRODUCTION
TRACK THREE: MEDIA STUDIES
MCOM 2370: INTRODUCTION TO AMERICAN FILM HISTORY
MCOM 2380: INTRODUCTION TO INTERNATIONAL CINEMA
MCOM 418: CONCEPTS IN CLASSICAL FILM
MCOM 419: POPULAR CULTURE AND MASS COMMUNICATION

If you are still unsure of which area suits you best, go to the Texas A&M Texarkana website at WWW.TAMUT.EDU to get more information.
Already enrolled at Texas A&M Texarkana as a mass communications major, but don’t know where to go from there? Please contact the Mass Communication Program Coordinator, Dr. Amy M. Carwile (903)-334-6663, located in the University Center, room number 223, or by e-mail at Amy.Carwile@tamut.edu. Also contact Dr. Drew Morton at drew.morton@tamut.edu, or Dr. Kevin Ells at Kevin.Ells@tamut.edu.
Be a mass communication student, and be successful.